Rich, Ben R., and Leo Janos. Skunk Works. Boston: Little, Brown, 1994.
RoAne, Susan. The Secrets of Savvy Networking. New York: Warner Books, 1993.
Robert, Michel. Strategy Pure and Simple: How Winning CEOs Outthink Their Competition. New York: Mc¬Graw-Hill, 1993.
Rogers, Alison. "Iacocca's Minivan". Fortune, 30 May 1994.
Russo, J. Edward. Decision Traps: The Ten Barriers to Brilliant Decision-making and How to Overcome Them. New York: Fireside, 1989.
Sapolsky, Robert. "On the Role of Upholstery in Cardiovascular Physiology". Discover, November 1997: 58–66.
Shapiro, Eileen С Fad Surfing in the Boardroom — Reclaiming the Courage to Manage in the Age of Instant An¬swers. Reading, MA: Addison-Wesley Publishing Company, 1995.
Simon, Hermann. Hidden Champions: Lessons from 500 of the World's Best Unknown Companies. Boston: Har¬vard Business School Press, 1996.
Smith, Katherine Snow. "Organ breathes new life into Fletcher Music sales". Tampa Bay Business Journal 14, no. 23 (1994): 3.
Tedlow, Richard S. New and Improved: The Story of Mass Marketing in America. New York: Basic Books, 1990.
The Quotation Company. The Manager's Book of Quotations. New York: American Management Association, 1989.
Thomas, Bob. Walt Disney: An American Original. New York: Hyperion, 1994.
Trimble, Vance. Overnight Success: Federal Express and Frederick Smith, Its Renegade Creator. New York: Crown Publishers, Inc., 1993.
Tuchman, Barbara W. The March of Folly: From Troy to Vietnam. New York: Ballantine Books, 1984.
Utterback, James M. Mastering the Dynamics of Innovation: How Companies Can Seize Opportunities in the Face of Technological Change. Cambridge: Harvard Business School Press, 1994.
Whiteley Richard, and Diane Hessan. Customer Centered Growth: Five Proven Strategies for Building Com¬petitive Advantage. Reading, Mass: Addison-Wesley, 1996.
Wujec, Tom. Five Star Mind. New York: Doubleday, 1995.
Yurko, Chris, "Wrecked Car? Call a Van". Daily Hampshire Gazette, 6 November 1996, 15.
А теперь пусть слабый скажет: "Я силен!"
Несколько слов от bobrdim переводчику: Гореть тебе в аду, переводчик! Мне даже не страшно произносить это заклинание, потому что я уверен, что перевод компьютерный. Человек так переводить устыдился бы. 9 глава — 100 % машина. Прими успокоительное, читатель, подойдя к главе 9.
Глава 1. Cogita Differenter (Думай иначе)
1. Моя признательность Холли Камерота за латинский перевод "Думай иначе".
